But others were disappointed that, two-week-quarantine or not, they're leaving a coronavirus hotspot for another place that's been less affected. The photo earned over 29,000 likes, and lots of fans sent well-wishes. Not OK! Her post has been met with lots of backlash from critics calling her 'reckless,' 'wrong,' 'terrible,' 'dangerous,' and 'foolhardy' 'This situation is serious everywhere and I am sending my love and prayers to you wherever you are,' she said. 'Hopefully a little change of apartment scenery will be just what we need - for everyone’s physical health, for my headspace which is spiraling lately - and for our kids’ own mental health. For this reason, we decided to rent an RV in order to avoid hotels and people and just eat and sleep in the RV on the way. 'While we’ve been diligent about self-quarantining and social distancing in New York City, we want to make sure we still stay away from others during our trip (even though no one in our family has had any symptoms, you could always be asymptomatic). 'And after two full weeks in the apartment, we made the family decision to drive out west so we can have a little more space (namely some outdoor space for the kids) for a little while. 'My heart is breaking for what is happening in New York, where I live, and around the world right now,' she wrote. ![]() Naomi's trouble started at the end of March, when sge shared a photo of her family of seven loading into an RV outside their spacious Upper West Side home. Ritual also responded, saying that they 'mutually decided to take down her post and story.'īuzzFeed reports that the sponsorship deal was made in March, before the incident - so it's unclear if the negative reaction will hinder Naomi's ability to book sponsored posts int he future.īut they were struggling! Naomi said they were heading out west for 'everyone’s physical health, for my headspace. 'I guess this brand wanted to go down in flames with Taza dumpster fire,' wrote another, and a third said: 'If you truly cared about health, you would not have partnered with criticism grew so loud that, just hours after posting it, Naomi deleted the ad. Will definitely not be purchasing now despite being interested before!' wrote one. 'So disappointed in any brand partnering with the unbelievably selfish influencer Taza. Negative remarks appeared on Ritual's own Instagram account, too. 'Glad you’re violating CDC regulations and endangering other people’s lives just so you can travel across the country when you lifestyle isn’t *aesthetic* anymore,' wrote one. Never mind! As criticism poured in, Naomi deleted the post, and Ritual confirmed that the partnership is over ![]() Though the image - which showed her balancing vitamins on her head - and the caption were back to business-as-usual, commenters were not ready to let her move on from her cross-country trip, and flooded the post with negative remarks. Naomi defended herself - but then went quite on Instagram for a week before she started posting pictures again, and then only sparingly.įinally, earlier this week, BuzzFeed reports that Naomi posted a new ad for the vitamin startup Ritual. Though they got their travel in just under the wire before the CDC asked New York residents not to leave, experts had been suggesting staying put for weeks before that, warning that residents of coronavirus hotspots could bring the virus elsewhere if they traveled.Ĭommenting on her post, critics chided her for putting others at risk, calling her post 'insane,' 'reckless,' 'wrong,' 'terrible,' 'dangerous,' 'foolhardy,' and 'the stupidest thing I've read today.' ![]() Naomi faced the first wave of backlash in late March when she told followers that her family was headed out of New York, eventually landing in Arizona. Her rules: The 33-year-old went to Arizona with her husband and kids despite recommendations that New Yorkers not travel
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